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Signs Section 4.0
4.0     General Provisions

All signs shall conform to the following general provisions as well as to any other relevant provisions for the particular type or location of the sign proposed.

4.1     Location and setbacks

4.1.1   No sign shall be located in such a manner as to impair sight distances of pedestrians
and/or vehicles at an intersection or at a vehicular or pedestrian entrance to a property.
4.1.2   All signs shall be located on the same parcel of land as the business, location,
product, service or occupant identified on the sign, with the exception of directional signs on public property and the exceptions provided in sections 6.1.3 and 7.1.10.
4.1.3   Signs shall not be installed on power-line poles, traffic lights or street
4.1.4   No Sign shall extend more than four (4) feet above the eaves line or parapet of any building to which it is affixed.
4.1.5   All signs shall be set back a minimum of five (5) feet from any property line, unless stated otherwise herein.
4.2     Maintenance
4.2.1   Signs shall be maintained in a good state of repair, in a safe and secure condition.
4.2.2   Signs shall be repaired, maintained or removed within 30 days after the Building Inspector has given notice that repair or maintenance is required.

4.3     Illumination
 4.3.1  Signs shall not contain internal illumination, and emit flashing or intermittent illumination, except in accordance with Section 8.4.  and 3.3.5.
 4.3.2  When external lights are used to illuminate signs, such lights shall be directed solely at the face of the sign.  Any such illuminating fixture may be mounted on the sign structure above or alternately on the ground below its respective sign so long as the secondary reflected light from the surface of the sign is limited to the area immediately surrounding the sign.   
4.3.3    Signs may be illuminated only between one hour before opening and one hour after closing of business to which the sign applies. The illumination of any sign shall not produce glare on or shine directly on adjacent properties or roadways.

4.4     Number of Signs
A party shall be allowed any combination of two signs in accordance with this bylaw to advertise a business located on that party's property, in addition to any temporary signs or other signs not requiring a permit under this bylaw.  Properties containing multiple businesses may be permitted additional signs in accordance with Section 7.1

4.5     Sign Area
4.5.1   Sign area shall be the entire area of the sign, bounded by a single continuous line that encloses the extreme limits of the sign surface.
4.5.2   For a sign applied to a building, the area shall be considered to include all lettering, wording and accompanying designs or symbols, together with any background of a different color than the natural color, or finish material of the building.
4.5.3   For a sign consisting of individual letters or symbols attached to or painted on a surface, building, wall or window, the area shall be considered to be the smallest total area which encompasses all of the letters and symbols.
4.5.4   When calculating the percent coverage of a wall or window, on which the sign will be placed, the entire face of the "wall" shall be considered.  
4.5.5   The area of supporting framework (for example, brackets, posts, etc.) shall not be included in the sign area measurement if such framework is incidental to the display. The area of the supporting framework shall be considered incidental if the total area is twenty percent (20%) or less than the sign (area) which is supported.
4.5.6   When a sign has two (2) or more faces, the area of all faces shall be included in determining the area, except where two (2) faces are placed back to back and are at no point more than two (2) feet from each other. In this case, the sign shall be taken as the area of either face, and if the faces are unequal, the larger shall determine the area.

4.6     Sign Height:
4.6.1   All sign heights shall be in accordance with requirements for particular types of signs as specified in this by-law.
4.6.2   Sign height shall be measured from the grade of the land surface from which the sign rises to the top of the highest element of the sign.  
4.6.3   For freestanding signs located within the yard area of a lot, if the surrounding roads or ground is at a significantly higher elevation than the area on which the sign is located, the following shall apply:
o       The sign may be permitted to be elevated up to five (5) feet above the road elevation, but in no case shall the sign be greater than fifteen (15) feet high.
o       In situations where a property is visible from two (2) roads of different elevations, measurement shall be to the surface elevation of the roadway in closest proximity to the sign.
o       Where this regulation results in a unique circumstance in which the sign cannot be viewed from the road, the reviewing agency shall use its discretion in considering a proposal for a sign that provides reasonable visual access to the sign.

4.7     Construction Standards for Signs
Construction design and installation of permanent signs shall be in a workmanlike manner so as to provide signage that will be long lasting and shall comply with Massachusetts State Building Codes.  

4.8      Record of Permitted Signs      
A file of records, to include a photograph of the approved sign at installation, of all signs granted permits shall be organized by street and number and maintained at the office of the Building Inspector.

Town of Rutland 250 Main Street, Rutland, MA 01543   Disclaimer
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